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2021 Aug M2040-642 exam prep
Q1. Three key attributes to focus on for designing for reputation and risk management are: have a plan, be proactive and fast, and .
A. ensure that strategies are pushed down into the organization
B. limit access to social media site by employees and partners
C. do not respond to negative statements in social media sites
D. be transparent with two-way dialog
Answer: A
Q2. What new area of focus should customers concentrate on with today’s increasingly instrumented and interconnected world?
A. Re-engineer corporate structures
B. Deliver new systems
C. Store more data
D. Smarter business decisions
Answer: D
Q3. What is the best way to tell if your social software sales session went well with your customer?
A. When you have finished all of your slides
B. When you have polite nods from your attendees
C. When you have a drawing showing ideas that cover a compelling personalizedsocial software solution for that customer
D. When they ask to connect to you via LinkedIn
Answer: B
Q4. What is one of IBM's key differentiators whenit comes to delivering a Social Business solution?
A. We offer a single, rigid stack that needs to be installed as a single, inflexible solution
B. We offer a flexible Social Business platform where customers can pick and choose what they need according to their business model
C. We offer Facebook log-in credentials
D. We offer only cloud-based solutions
Answer: B
Q5. What is one of the key strategies that companies should be looking at to build a social business agenda?
A. Align your strategy for maximum profit
B. Gainsocial trust
C. Engage your IT manager as the leader of your social business agenda
D. Network your entire infrastructure with bi-directional, unfettered Internet access
Answer: A
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Q6. What should you do when a callback meeting is requested by a potential customer?
A. Deep dive into the technologies
B. Follow up with fancy product brochures
C. Tellthem what you're going to show them, show them, and then follow up with a customer or personal example
D. Prepare a lengthy slide deck and read each word on every page
Answer: C
Q7. Three good targets for Networking Your Business Processes are: Marketing and Customer Service, Product and Service Development, and .
A. Manufacturing and Supply Chain Management
B. Accounting
C. Security
D. Operations and Human Resources
Answer: A
Q8. Which is the appropriate response when a customer brags that it is their people that differentiate them from the competition?
A. Machines are more reliable thanpeople.
B. Your people are costing you too much money. Let me show you how to replace them with computers.
C. People don't add to the shareholder value, only profits do.
D. What better way to leverage those people in your organization than by letting them utilize social business tools to make them more engaged, transparent, and nimble
Answer: D
Q9. Which of the following is NOT a part of the change that is happening to an organization’s business network?
A. Employees are using social media, including at work
B. Consumers' opinions and ratings are leading how a product is branded
C. Competitors are using social media, including crowd-sourcingfor new ideas
D. Employees prefer working in cubicles
Answer: D
Q10. What is one of the goals when first meeting with customers?
A. Provoke your customer to thought and action as tohow Social Business is changing how we work.
B. Ask them which products they are going to buy today
C. Determine how much budget they have
D. Deliver high-pressure sales tactics to close the deal
Answer: A